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Pacific Lutheran University

Master of Science in Marketing Research

Pacific Lutheran University, Tacoma, Washington


Overview


PLU's MSMR program is educating the next generation of global and business leaders.

Address

School of Business
12180 Park Ave S
Tacoma, Washington, 98447, United States


Academics

Summary

The PLU MSMR program offers an intimate, advanced learning environment, hands-on experience with clients and a healthy balance of rigor and support. Faculty care about the growth of students and their skills, and work collaboratively with students. Through their coursework, multiple client projects within industry and capstone consulting research with a regional or national company, MSMR candidates develop knowledge, skills and experience attractive to employers.

Academic Fields
    Business, Management, Marketing, and Related Support Services, Other.
    Business Statistics.
    Family and Consumer Sciences/Human Sciences Business Services, Other.
Degrees
    Master's, MSMR, Master of Science in Marketing Research
    Formats

    Part Time, Full Time

    Keywords

    Market Research Analyst, Brand Managers, Big Data Analysts, Marketing Scientists, Consumer Insights Specialist, Economic Analysts, Account Executives, Data, Analytics, Research, Engagement, Innovation


    Admissions

    Summary
    PLU's MSMR offers the perfect blend of academic disciplines - such as, but not limited to business, communications, computer science, economics, math and psychology.
    Academic Backgrounds
      Applied Economics.
      Applied Psychology.
      Business, Management, Marketing, and Related Support Services, Other.
      Communication, General.

    Contacts

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    Mari Peterson

    Director of the Master of Science in Marketing Research and External Relations
    petersme@plu.edu
    253-535-7445